- #Formatting rules easycatalog how to
- #Formatting rules easycatalog update
- #Formatting rules easycatalog software
In addition, PIM allows you to organize your products easily into families, subfamilies, categories and subcategories. Our PIM allows you to import all of your product information (no matter how large your database), or simply select the products you wish to include in your online product catalog.Ĭustomized product information tables can be created and contain the columns and fields of your choice, in any language you need. Sales Layer offers a flexible PIM tool to help both B2B and B2C businesses create and manage their product catalogs. Guide to making an ecommerce product catalog with PIM Product range For example, more traditional designs are better for providing more text-based information, while an interactive design is more effective in highlighting the visual aspects of your product listings.
#Formatting rules easycatalog how to
How many images will be shown for each product?īy answering these questions during the design process, you can gauge a much clearer insight into how to layout your digital catalogs.Are more visual resources required (e.g videos and 3D simulations)?.Which background color is most effective for your product listings?.Have your photos been taken by a professional? If not, then is it necessary?.Will your products rely more on imagery or written information?.In order to display your products in the most visually appealing way within your online catalog, certain aspects need to be taken into account, such as: Tips for including your products in a digital catalog This allows you to use the content you’ve uploaded and managed in your PIM in the design process, ensuring no errors and saving your team hundreds of hours of design time. Sales Layer’s PIM offers a plugin that connects your product information directly to InDesign. With this in mind, the most popular, powerful and versatile choice is definitely Adobe InDesign. It’s important to create an ecommerce or B2B product catalog that can be shared, converted to other formats and even printed, to cater for all your current and future needs. You can also connect your ecommerce product catalog to a variety of platforms, such as your Shopify store, your Facebook shop, your Amazon account, in just a few clicks. enrich the information, and keep it up to date on all your channels and platforms.
#Formatting rules easycatalog update
With a PIM system you can better monitor the quality of your content and also automate any product data changes you make to update across all of your channels and platforms.
![formatting rules easycatalog formatting rules easycatalog](https://cunka.com/easycatalog/images/automation/EasyCatalog_Field_Tabular1.png)
#Formatting rules easycatalog software
However, a Product Information Management (PIM) can prove a much more valuable catalog software choice for business growth. In the past, manufacturers and retailers would often look to a CMS (Content Management System) to accomplish this. Not only can you centralize all of your product content, but you can enhance its quality to meet your customer expectations. Regardless of your goals and KPIs, the onboarding of a product catalog tool can be a valuable addition to your team. Take a look: Tips to improve your buyers’ confidence Invest in online product catalog software With this improved targeting, driving sales and conversions becomes much more achievable. For example, a B2B catalog for distributors is likely to contain much more technical data and regulatory information when compared to an ecommerce catalog for retail.īy identifying your audience, you’ll be better placed to create a catalog ideally suited to your customers in its language, format, design and even SEO. This will greatly impact the style and format. Is your goal to drive sales, improve customer loyalty, enhance your brand image or all of these?įirst and foremost, it’s important to identify the specific customer base that your catalog is targeting.What response do you wish to generate with your catalog?.Is your company taking an entirely paperless approach with a purely online product catalog?.What is the intended purpose behind your catalog?.
![formatting rules easycatalog formatting rules easycatalog](https://cunka.com/easycatalog/images/automation/EasyCatalog_FormattingRule_Field2.png)
It’s worth asking yourself the following questions before creating your digital catalog: When creating your B2C or B2B product catalog, you will need to take into account the fundamental goals of our company and customer profile. More agile and effective customer service.Wider reach for new audiences and markets.Distribution across multiple sales channels and social networks.Assistance with customer behavior analysis.Reduction in cost - cheaper and easier to maintain than paper.Whether you’re a retailer, manufacturer or supplier, online product catalogs should be an essential ingredient when it comes to increasing sales and growing your business.ĭigital product catalogs provide a number of benefits, including: What are the advantages of a digital product catalog?